As more people are starting to use their phones as their main media devices manufacturers are looking to pair up with big name audio companies to bring a better audio experience to smartphones everywhere. HTC went the Beats by Dre route by buying stock in the company and putting it in their phones but Samsung is going a different route. They will be partnering with the Swedish company Jays who announced on their web site today that they will be partnering up with the Korean company.
While some of you may have not heard of this company others will recognize their ability to put out quality headphones. Heck you can read a review by Robert Nazarian on a pair of these headphones right here. I even went out and bought a pair after reading the review. While I did enjoy the iBeats headphones that come with the Rezound I found that the Jay’s headphones put out a better sound for a decent amount less, but I digress.
Jays’ announcement about the partnering with Samsung to bring some amazing audio to their smartphones and devices states that the promotions will start in Korea in February 2012. Rather than pair phones with headphones right out of the gate they will be running multiple promotions and deals when you purchase Samsung smartphones. Rune Torbjörnsen, CEO of Jays, had this to say:
“The agreement with Samsung is a great boost for our profile in a key target market. It’s also an incredible endorsement of Jays’ unrivaled quality and our continued success. Coming from the world’s largest manufacturer of smartphones it’s a great compliment.”So look for these promotions to start in South Korea in the coming month. They should make their way over to our end of the ocean sometime after that. While Jays may not be as well known now, pairing up with Samsung should certainly change that. Here’s looking forward better audio experiences with our smartphones from here on out.
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